收视率调查

基于Cookie原理的数字电视收视率调查系统设计

Design of Digital TV Ratings Survey System Based on Principle of Cookie

因此，收视率调查与满意度考察这两个方面的有机结合，是当前电视节目评估的理性回归与必然选择。

Therefore , it is the rational return and inevitable choice for the current television program evaluation to organically combine the ratings survey and satisfaction investigation of a program .

在第4频道的收视率调查中《欧洲警察》被《凯特和阿莉》、《希尔街的布鲁斯》和《何方神圣》打败。

Eurocops was beaten in the ratings on Channel 4 by Kate and Allie , Hill Street Blues and St Elsewhere

今年5月，收视率调查公司尼尔森媒介研究（nielsenmediaresearch）开始发布一组收视率数据，衡量在广告时段还有多少观众在继续收看电视节目。

Nielsen Media Research , the ratings company whose audience measurements serve as the benchmark for advertising-supported TV , in May started releasing a rating that measures how many viewers continue to watch a TV programme during the commercial breaks .

美国广播公司的高管称，《迷失》DVD销量、视频点播量和iTunes下载量领先整个行业，这几方面的观众有数百万，尼尔森公司（Nielsen）的收视率调查没有将其计入。

Lost ' is an industry leader in DVD sales , video-on-demand and iTunes downloads , which add several million viewers not included in Nielsen ratings , ABC executives say .

基于机顶盒语音信号分析的收视率调查仪设计

Design of Instrument Ratings Survey Based on Voice Signal Analysis in Set Top Box

收视率调查状况与中国收视率发展模式的探讨&兼谈数据垄断

The status quo and developing model of TAM in China : A discussion of data monopoly

现在的电视媒体，已经没有人再怀疑收视率调查的重要性。

The television media has no doubts about the ratings of the importance of the investigation .

收视率调查仪是继传统的问卷调查收视率后发明的调查收视率的设备，在广电部门普遍应用，具有较高的研究价值。

Audience rating survey equipment is for investigating television viewing after questionnaire . It has been widely used in broadcast department .

目前的收视率调查仪设备的原理多样化，广电部门应用的设备成本较高，并且设备的可靠性有待提高。

At present , the principle of the devices is diversity and the cost of equipment is higher . The reliability needs improvement .

央视-索福瑞媒介研究有限公司是中国领先的电视收视率调查机构，过去该公司报道央视收视率下滑时，曾受到与央视有关的人的批评。

CSM Media Research is China 's leading TV-ratings agency , and has been criticized in the past by people affiliated with CCTV when it reports dropping ratings for the network .

之前的收视率调查显示，今年5月30日（周六）进行的决赛吸引了1730万观众，是自2004年有英格兰队参战的欧洲杯足球锦标赛以来，英国所有频道播出节目中收视率最高的。

Early ratings results suggest the final episode on Saturday May 30 was the biggest-rating television programme on any channel since England played in the Euro 2004 football tournament , attracting 17.3 million viewers .

台标识别方法主要涉及图像处理、图像识别和模式识别等技术领域，它在基于内容的视频检索、节目收视率调查统计、电台非法插播监控等领域有着广泛应用。

The TV logo recognition method is mainly related to technologies of image processing , image recognition , pattern recognition , etc. It is widely used in content-based video retrieval , program ratings survey statistics , radio spots illegal surveillance and other fields .

数字电视业务迅猛发展，传统收视率调查面临挑战，基于机顶盒的新的收视率调查方案的研究前景广泛。

During the fast development of digital TV service , the traditional audience rate ′ s investigation has met some challenges and difficulties , and a new method to implementing the investigation has been designed based on STB , and has broad application prospect .

另外，由于收视率的调查方法长期以来都被认为是个纯技术的问题，所以对收视率的调查研究关注的目光也比较少。

On the other hand , because the rating measurement is always regarded as a pure technology , the sphere of learning has not enough concern about it .

电视台为提高收视率常在调查时间内播放观众最喜爱的节目。

Stations often broadcast their most popular shows during the sweeps in order to boost their ratings .

第三部分重在分析春晚的传播现状，并以收视率分析和满意度调查的数据为依据，得出春晚的不足。

The third part emphasizes on the communication effect of Spring Festival Gala Evening . The author gets conclusion on the basis of revenue analysis and satisfactory investigation on Spring Festival Gala Evening .