产品本土化

本文通过市场对本土设计的需求出发，详细阐述了企业品牌与产品本土化设计的关系；

Based on the local markets demand for design , a detailed explanation makes of brand and product localization design ;

不过，一家最近高调进军中国的日本公司，却当即否认了将产品本土化的主张，这家公司没有把精力花在宣扬其产品的日本根源上。

Still , one of the most high-profile recent Japanese arrivals in China rejects out of hand the idea of localising its products and is making little effort to play up its national roots .

目前，我们在搞好乡村旅游业的过程中，应该重视和遵循以下几条原则和标准，即环境生态化、产品本土化、节目多元化、效益复合化、服务‘家庭化’。

We should attach great importance to and follow the following principles in the development of the rural tourism , that is , building of economical environment , localization of products , plural programs , diversified benefits and family-oriented service .

而导致跨国公司RD国际化战略的动因在于巨大的市场需求、产品的本土化、国际化市场和供应链管理全球、RD战略导向、政府推动以及信息技术的发展。

The motives of R & D globalization of MNCs are great market demand , products localization , market internationalization and globalizing supply chain management , etc.

大多数媒体公司都认为，有必要对产品进行本土化设计。

Most media companies acknowledge the need to localize their fare .

其中大多数都有一个相当简单的使命：针对中国市场对现有产品进行本土化改造。

Most arrive with a fairly simple mission : to customise existing products for the Chinese market .

本文还将结合中国文化，探讨中国产品设计本土化的优势，探索中国产品设计本土化的方法。

Related to Chinese culture , the text also explores the advantages and the methodology of Chinese indigenized product design .

因此，据一位知情人士称，制造成品卷烟的所有东西&烟草、纸、过滤嘴等，都是进口的，防止产品被本土化。

So , according to a source in the know , everything that goes into the making of a finished cigarette stick-tobacco , paper , filter etc-is being imported as against the product being indigenised .

为了避免过度运输及减少碳排放，即使公平贸易产品难以做到本土化，我们也需要发展更多地区内的产品。

To avoid excessive transportation and to reduce carbon emissions , it is practical to develop more products regionally , if not locally .

在战略方案设计中，文章提出应主要从开发高能效产品、加强本土化、调整渠道管理和重组售后服务等方面实施差异化和成本领先。

In the strategic program design , the article suggested that we should implement the differentiation and cost leadership mainly from the development of energy-efficient products to enhance the localization , channel management and re-adjusting after-sales service .

最后论述了Oracle中国公司营销渠道管理改进的三方面实施保障措施：产品增值、人才本土化、信息技术应用。

Finally , Oracle China on the management of marketing channels to improve the implementation of security measures in three areas : value-added products , localization of human resources , the application of information technology .

本文通过具体的产品开发来体现本土化的设计理念。

The design thought based on native culture is reflected by concrete product development in this paper .

化妆品行业专家表示，这种转变突显出中国消费者乐于尝试新产品，也说明西方品牌有必要对自己的产品线进行本土化。

The shift highlights the willingness of Chinese consumers to experiment with new products and the need for Western brands to localise their product line , cosmetics industry experts say .