semiotical

This paper will take a semiotical perspective to analyze the fashion consumption phenomena through advertising which , to some extent , can reflect the fashion , build the fashion and communicate the fashion .

本文拟从符号学的角度切入，通过广告来解读时尚消费现象，因为很大程度上，广告可以反映时尚、制造时尚、传播时尚。

This article analyses one of Nathaniel Howthorne 's early works , The Minister 's Black Veil , from a variety of perspectives , traditional f narrative , semiotical , and stylistical , to show some of Howthorne 's artistical features and deepen our understanding on their ideological origin .

运用传统的、叙事学的、符号学的以及文体学的理论方法分析纳撒尼尔·霍桑的一部早期作品&《牧师的黑面纱》，旨在展示他的艺术特色，并加深对其思想根源的认识。

Semiotical Analysis of the Cultural Visual Image System of the 2008 Beijing Olympic Games

08奥运文化视觉形象系统的符号学阐释

Advertising , as an essential part of commercial activities , is of great semiotical significance .

摘要广告作为商业活动不可或缺的媒介，有其重要的符号意义。

Section One deals with the use of semiotical strategy in the process of the production , publicity and marketing of best sellers .

第一节论述了在畅销书文本的生产、宣传和销售环节中符号策略的运用。

The Shift of Perspectives in the Study of Ci Fu Shift of Perspectives in Translation : A Semiotical Approach

辞赋研究的视角转换符号学视角下的翻译视点转换

Section One makes a brief account of the history of the development of best sellers , analyzes their semiotical significance and points out the importance of studying the best sellers .

第一节对畅销书排行榜的发展历史做了简述，对其符号意义做了分析，指出它对畅销书文本研究的重要意义。

Section Three generalizes the semiotical characteristics of modern books which are practical , conventional , pluralistic in politics and interactive in exchange and discusses the relation between the changes of value system of modern society and the transition of book symbols .

第三节归纳了近代图书实用性、世俗化、多元政治性和交流互动性等符号特点，讨论了近代社会价值体系的转变与图书符号转型之间的关系。

The author will try to understand the semiotical values of the fashion culture and the cultural psychological mechanism of fashion , and to make clear the interaction between advertising and the fashion culture so as to catch correctly the influences and meanings of the fashion culture .

笔者力求把握时尚文化的符号学价值，了解时尚的文化心理机制，理清广告与时尚文化之间的互动关系，以期正确地认识时尚文化的影响和意义。