fmcg

The reason is that the former studies mainly focus on FMCG area and in this area it has the characteristics of higher purchase frequency and lower product value , so external competitive environment factor is not apparent .

这主要因为以前的研究多是针对快速消费品领域，由于该领域消费者的购买频率高、产品价值低等特点，外部竞争环境的影响并不显著。

With the combination of theory and practice , this article also discusses the misunderstandings and out-ways of the brand promotion of the FMCG , excepting that it can be generated a profound guide for brand development of the FMCG in China .

本文还对快速消费品进行网络品牌推广存在的误区及发展方向进行了探讨，着重于理论与实际相结合，期冀对我国快速消费品行业的品牌发展具有较强的指导意义。

A Study on the Application of Demand Planning in the Supply Chain Management of FMCG

面向快速消费品行业供应链的需求计划应用研究

Study on Financial Management of Branch Organization of Selling in Enterprise of FMCG

快速消费品企业销售分支机构财务管理的研究

Research on the Performance Analysis and Operation Control in TNCs . of FMCG Industry

FMCG跨国公司业绩分析与经营控制经验及启示

Study on the Advertising Communication Strategy of FMCG Industry

消费品行业广告沟通策略的研究

The online FMCG boom has also been positive for foreign companies .

中国快消品在线销售的火爆对外国公司也是好消息。

FMCG are those short service life consumption , faster consumer goods .

快速消费品是那些使用寿命较短，消费速度较快的消费品。

Through the comparative of foreign company to show the good trends of FMCG .

通过与国外公司财务报表的比较，也展现了快速消费品行业未来良性发展的国际化趋势。

This research focuses on the relationship quality of supply chain 's members in the FMCG industry .

本文的研究核心是供应链成员之间的关系质量，研究的行业限定于快速消费品行业。

Experience in merchandising function or marketing function in retail or FMCG preferred .

有零售业或快速消费品行业采购或市场工作经验。

Study on FMCG Logistics Market

快速消费品物流市场研究

The second chapter is : summaries the concept of FMCG transnational corporation .

第二章，FMCG跨国公司概论。

The Research on the Relationship and the Evaluation System of the Cooperation between China 's FMCG Manufacturers and the Retailers

中国FMCG制造商与零售商关系与合作评价体系研究

Study on the Trans-regional Marketing of Our Country 's FMCG ( Fast Moving Consumer Goods ) Enterprise

我国快速消费品企业窜货研究

FMCG industry was developed early and characterized with high level of product homogeneity , high demand and fierce competition .

由于快速消费品市场开发早，产品同质化程度高，市场需求量大，竞争激烈，因此，快速消费品也就成为中国市场化最早，程度最高的行业。

Especially for electronic products , FMCG , etc. MTO mode of production gradually become the mainstream market pattern .

尤其在电子产品、快速消费品等短周期产品领域，按订单生产的生产方式逐渐成为市场的主流模式。

The main focus is the fast-moving-consumer-goods market ( FMCG ) .

主要目的在于快速移动消费者产品市场（FMCG）。

Meaningful suggestions of glocal strategy for FMCG advertisers are given by this study results .

全球本土化的广告策略作为研究结果，也给快销广告的制作者提供一些有效的建议。

A Study of Key Antecedents Influencing Consumer Repurchase Intention in FMCG Envionment

快速消费品顾客重复购买意向的前因研究

How to reduce logistics cost and improve logistics efficiency is now the most popular topic among modern FMCG retailers .

降低物流成本，提高物流效率，科学地建设物流设施成为现代快速消费品零售企业最热门的课题。

The overall arrangement of this paper is from theory description to actual case analysis to summarize the characters of FMCG operation .

论文整体布局通过从行业特点概述到实际案例分析比较，旨在从理论到实际全面介绍快速消费品行业的运营特点和其相应的财务指标。

The dissertation trys to research the persuasion in FMCG Advertisements .

本研究试图了解快速消费品广告中所使用的说服技巧为何。

FMCG industry has been an indispensable part of daily life of the global economy . It is an important part of consumption .

快速消费品产业一直都是全球经济不可或缺的重要一环，是人们日常生活消费的重要组成部分。

Based on IT and FMCG industries , specializing in Manufacturing and IC industries , in New Media and Real Estate .

以IT业、快速消费品业为基础，以制造业、IC业、新媒体及房地产为主攻方向。

Low penetration of many FMCG products and the growing population of working women also augured well for the sector 's growth .

许多快速消费产品的低渗透率及女性工作人数的不断增多，也预示着这个行业的美好发展前景。

In the meanwhile , this paper advances and validates the influence model of sales promotion modes and brand equity in FMCG industry .

同时，本文提出并验证了快速消费品行业促销方式对品牌权益影响机制的模型，对于指导企业设计有效的促销活动、在拉动短期销售的基础上提升长期品牌权益有一定借鉴指导意义。

The Research of Persuasion in FMCG Advertisements

快速消费品广告的说服研究

FMCG sales are now rising again at double-digit levels , although some of this increase simply reflects higher commodity costs .

快速消费品的销售目前再次出现了两位数的增长，尽管这种增长在一定程度上只是反映了大宗商品价格的上涨。

It has a very important value in the field of separation technology , FMCG products , bio-medicine , composite materials and so on .

Pickering乳液在分离技术、化妆品、生物医药、复合材料等领域具有重要的研究价值。