News planning

Study of the Important Role of News Planning in the Development of School Newspaper

论新闻策划在校报发展中的重要作用

What is the theoretical and practical basis of news planning by enterprise ?

开展企业新闻策划有何理论和现实依据？

The Analysis of Ways and Motivations for Public Relations in News Planning

公共关系对新闻事件策划的介入方式及其动因分析

Enterprise 's news planning is one of very important mode of marketing communications nowadays .

企业的新闻策划是品牌导向时代的一种重要营销传播方式。

News planning by enterprises is largely operation .

企业新闻策划没有得到企业的应有重视，很大程度上是由于没有建立一套行之有效的新闻策划评估体系，从而使企业对新闻策划一般是软处理。

On the News Planning of Nanfang Daily in the New Century

新世纪《南方日报》新闻策划研究

What are the principles of operation and strategy of implementation for news planning by enterprise ?

企业新闻策划的操作原则和实施策略有哪些？

Enterprise News Planning Study

企业新闻策划研究

On the News Planning of the National League Volleyball Match

浅谈全国排球联赛的新闻策划

On the News Planning a Few Rational Thoughts

关于新闻策划的几点理性思考

The core competition capability is " news planning ability + news editing ability " .

都市报的核心竞争能力是新闻信息策划能力+新闻信息采编能力。

News planning and college image

新闻策划与高校形象

Value orientation of news planning

新闻策划的价值取向

The Recognization of Enterprise 's News Planning

如何认识企业新闻策划

Actuality and Analysis of News Planning in Big Sports Event & A case study of Modern Glod Express

《现代金报》大型体育赛事报道策划的现状与分析

On Editors ' News Planning

试论编辑新闻策划的几个问题

As news planning theory is an important part of Journalism editing , comprehensive utilization ability and the innovation ability have higher test .

新闻策划作为新闻编辑学的一个重要组成部分，对学生的知识面、综合运用能力及创新能力都有较高考验。

There are four kinds of news planning : celebration event planning , sponsored event planning , crisis event planning and random event planning .

企业新闻策划的主要方式有庆典事件策划、赞助事件策划、危机事件策划和随机事件策划。

Research into new planning in the perspective of enterprises leads to more practice than theory . The situation of news planning is in urgent need of directive theory .

而站在企业角度研究新闻策划，把它作为营销管理的内容，却是实践多于理论，新闻策划的实践迫切需要理论加以指导。

Though there is quite a lot of dispute about the news planning , news planning became an important method of promoting the newspaper incontestably .

虽然对于新闻策划的种种行为争议甚多，但不可否认，新闻策划已经成为了传媒发展的一种重要手段。

In mass media perspective , the function of news planning is reflected in two aspects : agenda setting and the changes of media ideas about audience .

从传播学角度看，新闻策划是媒体的一种选择性议程设置功能的体现，本质上反映了媒体受众观的转变。

Yet research into the new and efficient means of marketing , namely news planning by enterprise is normally conducted in the perspective of theoretical research into the media .

然而，对新闻策划的研究，理论界多是从传媒的角度立论，探索新闻策划这一课题。

Try to find a new approach to creative Media PR by building the model of " the Innovation Fountain of PR News Planning Compass " .

创建了公关新闻策划创新源泉罗盘模型。为公关新闻策划的创新提供了一种新的方法。

It is both an indispensable part in news planning and an essential factor concerning the success of news planning as to how to handle the " degree " .

如何把握好新闻策划的度是新闻策划中不可忽视的一环，也是关系到策划成败的重要因素。

Undertaking news planning , taking part in the joint activities of different media and organizing proper social activities are good ways to improve product quality and perform their social functions .

进行新闻策划、参与媒体联动、适当组织社会活动是媒体提高产品质量、履行社会职能的良方；

News planning is to plan the news reporting activity , not the fact of news . It is the audience as well as the TV development that requires TV news planning .

新闻策划是对新闻报道活动的策划，电视新闻策划是现代社会受众和电视自身发展的需要。

News Planning is a decisive factor in the gruelling competition for racing to control news marketplaces among agencies nowadays , and also a kind of creative action of thinking .

新闻策划是当今新闻媒体之间在抢占市场的激烈竞争中一个起决定性作用的因素，是新闻报道工作中追求最佳效果的创造性思维活动。

News planning , characteristic of systematicness , innovativeness and universality , is the overall utilization of news resources and must be human-oriented and explore new ways to report news .

新闻策划是对新闻资源的统筹运用，具有系统性、创新性、普遍性的特征。新闻策划必须坚持以人为本，要努力开辟报道内容、形式、运作方式等方面的新途径。

Part four analyzes the internal resources and conditions of Western China Metropolis Daily in terms of fame , human resources , distribution network , news planning , advertisement strategy and management system ( including financial analysis ) .

第四部分从品牌知名度、人力资源、发行网络、新闻策划、广告策略、管理制度（包括财务分析）六个方面分析华西都市报的内部资源和条件。

It sets out the three objectives of news planning , namely : brand , sale and competition ; Theoretically , news planning by enterprises is a plan of fact not violating the Supreme material principle ;

本文从理论上分析认为，企业新闻策划是对新闻事实的策划，不违背物质第一性原则；